Natural Training Sales Blog
When setting appointments, the key is to SELL the benefit of doing so. Many sales people forget to do this in favour of simply selling on the features and benefits of their product or service. In this Natural Training VIDEO link, Director of Natural Training Matt Drought explains how you can generate more appointments than…
Good article reprinted from The Times Newspaper January 28, 2009 – thought you would enjoy it. It talks about companies being at risk if they become too dependent on the cult of the chief executive, as Apple recently encountered with charismatic leader Steve Jobs. Leadership is about more than charisma If there is a cult…
When we are selling our products or services to people, we are often after the big ticket sale – expensive purchases, large contracts, long periods of consultancy, complicated projects. The rewards are great, but there’s a downside – the bigger and more complicated the sale, the harder it can be for prospective customers to buy…
I’m sorry if I offend anyone here, but I recently went to see the “funniest movie in a decade” called The Hangover. I found it torturous – 4 clever gags maybe, but a LOT of padding. And I do like funny/silly movies – I just thought that this one didn’t match the hype. Luckily it gave me time to eat…
Imagine you are recruiting all of your current sales team today. Knowing what you know about them now, who would you hire and who would you give a firm “no” to? Recruiting sales people can be fraught with danger. The main reason for this is that they worked out what recruiters want to hear and…
In the past couple of months I have been purchasing a few bits and pieces for Natural Training, and along the way writing down the reasons why I’m buying. If you’re in sales, maybe you could think about doing the same. Maybe us humans aren’t so different after all, and maybe the same reasons you…
I love this story: A highly paid IBM Director was touring a plant in South America and the 1100 workers were gathered at lunchtime to hear him speak. At question-time, one of them shot up his hand and asked “How come you get paid over 300 times what I get paid, yet we have the same family…
The key to landing your dream job is to sell yourself. In this article Philip explains how he was able to help someone do just that.
I was just reading Write to Sell, The Ultimate Guide to Great Copywriting by Andy Maslen. Haven’t finished the entire book yet, but found a great tip on pages 49-50 that I would like to share with you: When writing sales copy, such as letters, proposals, executive summaries or compelling emails, Maslen suggests you follow…
“Why do salespeople sell according to their selling patterns, when customers buy according to their buying patterns?” I love the above quote. It is taken from a book called Selling With Integrity by Sharon Morgen. I agree with Morgen: I believe the first fundamental law to selling is to “Understand how your customers buy”. Then you simply…
More and more companies these days are outsourcing the important front end of their sales cycle
If you pledge to yourself these 9 things then you will make money selling this year and in 2010. Some of the best sales advice
